Good design and user experience is the result of leveraging data and behavioral observations to create designs that strategically places your company ahead of the competition.
Through out my career I've taken on the mantel of interaction designer, visual designer, design researcher, market researcher, leader, brand specialist, mentor and marketing strategist to drive results for the companies I’ve worked at and for those I currently consult at.
My work approach has always been to take in information from as many sources as possible. From user interviews, to analytics, to understanding the teams goals and the company's strategy. It is the sum of all of these parts that drive great experiences for users and results for your company.